{"id":24931,"date":"2016-06-12T12:01:48","date_gmt":"2016-06-12T12:01:48","guid":{"rendered":"https:\/\/pietheineek.nl\/?p=24931"},"modified":"2017-12-01T12:03:03","modified_gmt":"2017-12-01T12:03:03","slug":"11-through-14-august-2011-the-parade-of-the-idea","status":"publish","type":"post","link":"https:\/\/pietheineek.nl\/en\/news\/11-through-14-august-2011-the-parade-of-the-idea","title":{"rendered":"11 through 14 August 2011 &#8211; The Parade of the Idea"},"content":{"rendered":"<p>We have been working together with De Parade travelling theatre festival for some time now. We\u2019ve provided an enormous tent, bars, tables, scissor lift beer tables, lookout posts, drawings, enormous tables and more. So now that we&#8217;ve got the space, it seems only fitting to turn the request around for a change and invite De Parade to pay us a visit. And, as with so many other recent ideas we\u2019ve had in passing, everyone turned out to be quite enthusiastic about it and, although a number of hurdles need to be overcome first, we\u2019re going to give it a shot.<\/p>\n<p>It\u2019s to be a satellite parade, with part of the performances from Amsterdam being moved to Eindhoven. The camp will be pitched at the head of our building and the enormous tables with kitchens on them will be used for performing tricks, dancing and whatever else arrives in our street, right-side up or upside-down. Performances will be held in tents on the platform and around the building, the enormous Terts Brinkhof table will serve as the linking element,\u00a0<a href=\"http:\/\/www.amaro.nl\/\">Amaro<\/a>\u00a0will do the cooking, and all of this will together form the first step towards an annual event.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-24924\" src=\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/Parade.jpg\" alt=\"\" width=\"234\" height=\"312\" srcset=\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/Parade.jpg 425w, https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/Parade-225x300.jpg 225w\" sizes=\"auto, (max-width: 234px) 100vw, 234px\" \/>\u00a0 \u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-24926\" src=\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/detafelbij-piet1.jpg\" alt=\"\" width=\"446\" height=\"312\" srcset=\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/detafelbij-piet1.jpg 567w, https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/detafelbij-piet1-300x210.jpg 300w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We have been working together with De Parade travelling theatre festival for some time now. We\u2019ve provided an enormous tent, bars, tables, scissor lift beer tables, lookout posts, drawings, enormous [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":24929,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[176],"tags":[],"class_list":["post-24931","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>11 through 14 August 2011 - The Parade of the Idea &#8226; PIET HEIN EEK<\/title>\n<meta name=\"description\" content=\"Piet Hein Eek (1967) graduated from the Design Academy in Eindhoven (NL) in 1990 with his classic scrap wood cupboard. The most significant factor in Eek&#039;s career has been the creation of a world that embodies the entire process, from idea to consumer. This has proved to be an exceptional way of producing since it is quite rare to both design and produce furniture &#039;under the same roof&#039; in countries with high labour costs. Each product is designed with a focus on the material, techniques and craftsmanship required to make it. In 2010, Piet Hein Eek moved his company from Geldrop to a former Philips factory in Eindhoven. The most important part of the company is the production facility (wood, metal, ceramics upholstery and cartonnage) which is located in the heart of the building. The transparency of the building gives visitors insight into the whole production process. The concept of offering a total experience starts with the showroom and the production processes but also includes a restaurant, an art gallery, rented studios, a chip shop, a hairdresser and from October 2020 there will also be a hotel. Eek has worked together with architect Iggie Dekkers since 2015, designing a range of houses and undertaking architectural redevelopments and other construction projects. Eek has created his own world which has developed into an important cultural hub in the city of Eindhoven; a dynamic centre where creativity, production and sales go hand in hand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"11 through 14 August 2011 - The Parade of the Idea &#8226; PIET HEIN EEK\" \/>\n<meta property=\"og:description\" content=\"Piet Hein Eek (1967) graduated from the Design Academy in Eindhoven (NL) in 1990 with his classic scrap wood cupboard. The most significant factor in Eek&#039;s career has been the creation of a world that embodies the entire process, from idea to consumer. This has proved to be an exceptional way of producing since it is quite rare to both design and produce furniture &#039;under the same roof&#039; in countries with high labour costs. Each product is designed with a focus on the material, techniques and craftsmanship required to make it. In 2010, Piet Hein Eek moved his company from Geldrop to a former Philips factory in Eindhoven. The most important part of the company is the production facility (wood, metal, ceramics upholstery and cartonnage) which is located in the heart of the building. The transparency of the building gives visitors insight into the whole production process. The concept of offering a total experience starts with the showroom and the production processes but also includes a restaurant, an art gallery, rented studios, a chip shop, a hairdresser and from October 2020 there will also be a hotel. Eek has worked together with architect Iggie Dekkers since 2015, designing a range of houses and undertaking architectural redevelopments and other construction projects. Eek has created his own world which has developed into an important cultural hub in the city of Eindhoven; a dynamic centre where creativity, production and sales go hand in hand.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee\" \/>\n<meta property=\"og:site_name\" content=\"PIET HEIN EEK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PietHeinEek\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-12T12:01:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-12-01T12:03:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/parade200011.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"136\" \/>\n\t<meta property=\"og:image:height\" content=\"136\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pietheineek\" \/>\n<meta name=\"twitter:site\" content=\"@pietheineek\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pim\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#article\",\"isPartOf\":{\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee\"},\"author\":{\"name\":\"Pim\",\"@id\":\"https:\/\/pietheineek.nl\/#\/schema\/person\/6c54776f54ab527a3ffd03f27f5e82c0\"},\"headline\":\"11 through 14 August 2011 &#8211; The Parade of the Idea\",\"datePublished\":\"2016-06-12T12:01:48+00:00\",\"dateModified\":\"2017-12-01T12:03:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee\"},\"wordCount\":210,\"publisher\":{\"@id\":\"https:\/\/pietheineek.nl\/#organization\"},\"image\":{\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#primaryimage\"},\"thumbnailUrl\":\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/parade200011.jpg\",\"articleSection\":[\"Current\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee\",\"url\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee\",\"name\":\"11 through 14 August 2011 - The Parade of the Idea &#8226; PIET HEIN EEK\",\"isPartOf\":{\"@id\":\"https:\/\/pietheineek.nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#primaryimage\"},\"image\":{\"@id\":\"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#primaryimage\"},\"thumbnailUrl\":\"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/parade200011.jpg\",\"datePublished\":\"2016-06-12T12:01:48+00:00\",\"dateModified\":\"2017-12-01T12:03:03+00:00\",\"description\":\"Piet Hein Eek (1967) graduated from the Design Academy in Eindhoven (NL) in 1990 with his classic scrap wood cupboard. 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The most significant factor in Eek's career has been the creation of a world that embodies the entire process, from idea to consumer. This has proved to be an exceptional way of producing since it is quite rare to both design and produce furniture 'under the same roof' in countries with high labour costs. Each product is designed with a focus on the material, techniques and craftsmanship required to make it. In 2010, Piet Hein Eek moved his company from Geldrop to a former Philips factory in Eindhoven. The most important part of the company is the production facility (wood, metal, ceramics upholstery and cartonnage) which is located in the heart of the building. The transparency of the building gives visitors insight into the whole production process. The concept of offering a total experience starts with the showroom and the production processes but also includes a restaurant, an art gallery, rented studios, a chip shop, a hairdresser and from October 2020 there will also be a hotel. Eek has worked together with architect Iggie Dekkers since 2015, designing a range of houses and undertaking architectural redevelopments and other construction projects. Eek has created his own world which has developed into an important cultural hub in the city of Eindhoven; a dynamic centre where creativity, production and sales go hand in hand.","breadcrumb":{"@id":"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#primaryimage","url":"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/parade200011.jpg","contentUrl":"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/parade200011.jpg","width":136,"height":136},{"@type":"BreadcrumbList","@id":"https:\/\/pietheineek.nl\/actueel\/11-tm-14-augustus-de-parade-van-de-idee#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/pietheineek.nl\/en"},{"@type":"ListItem","position":2,"name":"11 through 14 August 2011 &#8211; The Parade of the Idea"}]},{"@type":"WebSite","@id":"https:\/\/pietheineek.nl\/#website","url":"https:\/\/pietheineek.nl\/","name":"PIET HEIN EEK","description":"","publisher":{"@id":"https:\/\/pietheineek.nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pietheineek.nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/pietheineek.nl\/#organization","name":"PIET HEIN EEK","url":"https:\/\/pietheineek.nl\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/pietheineek.nl\/#\/schema\/logo\/image\/","url":"https:\/\/pietheineek.nl\/wp-content\/uploads\/2023\/10\/PIET_HEIN_EEK_LOGO_2021.svg","contentUrl":"https:\/\/pietheineek.nl\/wp-content\/uploads\/2023\/10\/PIET_HEIN_EEK_LOGO_2021.svg","caption":"PIET HEIN EEK"},"image":{"@id":"https:\/\/pietheineek.nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/PietHeinEek\/","https:\/\/x.com\/pietheineek","https:\/\/www.instagram.com\/piet_hein_eek\/","https:\/\/nl.pinterest.com\/pietheineek\/"]},{"@type":"Person","@id":"https:\/\/pietheineek.nl\/#\/schema\/person\/6c54776f54ab527a3ffd03f27f5e82c0","name":"Pim","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/57b1041592b59b0369788153498ad254f2b8766a7b6338d2de49e7a9057c03dd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/57b1041592b59b0369788153498ad254f2b8766a7b6338d2de49e7a9057c03dd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/57b1041592b59b0369788153498ad254f2b8766a7b6338d2de49e7a9057c03dd?s=96&d=mm&r=g","caption":"Pim"},"sameAs":["http:\/\/www.pietheineek.nl"]}]}},"author_meta":{"display_name":"Pim","author_link":"https:\/\/pietheineek.nl\/en\/author\/pim"},"featured_img":"https:\/\/pietheineek.nl\/wp-content\/uploads\/2017\/12\/parade200011.jpg","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/pietheineek.nl\/en\/news\" class=\"advgb-post-tax-term\">Current<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Current<\/span>"]}},"comment_count":"0","relative_dates":{"created":"Posted 10 years ago","modified":"Updated 9 years ago"},"absolute_dates":{"created":"Posted on 12-06-2016","modified":"Updated on 01-12-2017"},"absolute_dates_time":{"created":"Posted on 12-06-2016 12:01","modified":"Updated on 01-12-2017 12:03"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/posts\/24931","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/comments?post=24931"}],"version-history":[{"count":1,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/posts\/24931\/revisions"}],"predecessor-version":[{"id":24932,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/posts\/24931\/revisions\/24932"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/media\/24929"}],"wp:attachment":[{"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/media?parent=24931"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/categories?post=24931"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pietheineek.nl\/en\/wp-json\/wp\/v2\/tags?post=24931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}